Many projects begin with a “knowledge transfer,” where experts (engineers and developers, for example) describe and explain your product or service. The Paradigm team then evaluates and analyzes the information and determines the best way to convey it to your users (a marketing brochure for customers, online training for your staff, and so on). Then we develop and deliver a comprehensive suite of learning products to communicate your message.
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Learning products – technical documentation, editing, training, instructional videos, marketing collateral, marketing plans, online help – provide the information your target audience needs in order to understand your service or use your product effectively. Paradigm offers a complete, comprehensive solution for developing these necessary materials. We gain in-depth knowledge about your product, service, and processes, and then leverage that understanding to produce a complete suite of learning products, including marketing materials and technical documents.
Paradigm helps establish and define deliverables, roles and responsibilities, and a working timeline. We can manage the specification, planning, design, research, development, and production of your writing project, providing you with an integrated service for learning product development. Alternatively, we can staff a project with highly skilled temporary technical writers, artists, web designers, editors, instructional designers, and trainers.
Every technical writer, web designer, marketing consultant, graphic artist, instructional designer, and trainer on the team clearly understands the project objectives and can work together toward the common goal. Our goal is to produce high-quality work according to an agreed-upon scope of work and schedule - on time and within your budget.
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